The Marriage of Digital and Physical
How traditional brick-and-mortar retailers are reinventing themselves to create memorable and differentiated mall experiences. Today’s mall-goers, especially digitally savvy millennials, expect more from their in-store experiences. The online shopping world...
Retail
Article
Hiring Really Great People
Hiring great people is challenging, but it can be done. Here are four ways that Mappedin uses the Golden Rule in our interview process. “We stay curious, challenge opinions, take...
Culture
Article
History of Mapping: Cartography to Digital and Everything in Between (Part 1)
While we are often focused on the current and future states of mapping, we rarely get a chance to examine historical methods and how they have had an impact on...
Indoor Mapping
Article
Hudson Yards: Creating a Solution for the Future of Cities
Hudson Yards is a 28-acre neighbourhood and private real-estate development on the West Side of Manhattan. Mappedin helps their 125,000 daily visitors navigate around the massive venue. Introduction Smart cities...
Customer Examples
Case Study
Product 101: Mappedin CMS
When we set out to create a product for shopping malls, we started with our Digital Directories. Early on in the process of developing our first product, we discovered that we...
Map Editor
Article
History of Mapping: Tupaia's Map
While we are often focused on the current and future states of mapping, we rarely get a chance to examine historical methods and how they have had an impact on...
Indoor Mapping
Article
Digital Natives and the Jump to Brick and Mortar
With the rise and further rise of digital adoption, it’s clear to see that the rules have changed for everything retail. With the customer journey no longer being linear, many...
Retail
Article
Mappedin Update - Q2 2019
This quarter's focus was on a NEW map dashboard and easy-to-follow tooltips within the CMS, improved display of location hours, and a more accurate blue dot experience on Mappedin Web....
Company Updates
Article
Google Maps, Data Accuracy, and Hitting the Mark
It’s been an interesting week in the world of data accuracy, after the Wall Street Journal reported that Google Maps is full of fake businesses. Given the size of the tech...
Indoor Mapping
Article
Product 101: Mappedin Web
When Mappedin first started developing our products, we wanted to create a visual way for people to explore indoor space that was interactive, easy-to-use, and helped them to truly discover...
Web App
Article
Mappedin Update - Q1 2019
To kick off this year, we've implemented Text for Directions from our Directory software, created a NEW Retail SDK, and automated path creation for users of the Mappedin CMS. We...
Company Updates
Article
Mappedin Product Update - Q3 2018
This quarter, we've created Mobile Pass, improved the multi-floor wayfinding experience, and added "new" and "coming soon" location states. In the last quarter, we’ve spent a large portion of time...
Company Updates
Article
The Power of One
Why are some shopping malls floundering and others thriving? According to top REITs and premier property owners Cadillac Fairview and Simon Property Group, success is driven by a strong brand...
Retail
Article
